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Super Bowl ads to cost $3 million in 2009
Report: Starting price for a 30-second ad never before reached
David Sweet's SportsBiz Spotlight |
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updated 9:23 a.m. ET May 6, 2008
NEW YORK - NBC Universal, a unit of General Electric Co, plans to say next week that the entry price for a 2009 Super Bowl 30-second ad will be $3 million, the Wall Street Journal said on Tuesday.
The $3 million mark has never been the starting price for a commercial at the Super Bowl, though individual slots have sold for that much before, the report said.
Prices to buy a 30-second spot for the 2008 Super Bowl averaged $2.7 million, it was reported earlier.
NBC Universal representatives could not be reached immediately for comment.
(Msnbc.com is a joint venture of Microsoft and NBC Universal.)
Copyright 2008 Reuters. Click for restrictions.
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